Take your business to the next level with marketing solutions tailored specifically for you—and do it from anywhere! We’re here to help make that happen, acting as an extension of your team without any of those pesky overhead costs like salary or benefits. Let us bring our expertise to...
Protect Your Brand
Your brand is the most important thing to your business. It’s not only how you present your business, but how customers, prospects, and even competitors see you. So you should protect it like a lioness protecting her cub. Rawr! So what is a brand? To start, your logo is...
It’s Not All About You
I hate to break it to you. Even if you are the boss, it’s really not all about you. At least not in your marketing anyway. When it comes to making decisions about the types of marketing you are doing, the message you send, and the way you send...
Event Marketing for Retail Locations
Brrr, baby it’s cold outside. Here in the Midwest this time of year it’s cold. No big surprise there. Only this year it seems like the whole country is extra cold. So far, we’ve seen snow, wind, ice, slush, freezing rain, temperatures typically in the teens and twenties, business...
Marketing Want vs Need
Like it or not, want sells better than need. Most businesses have products or services that people (or other businesses) need. Our target markets generally need our products and services. If not, we’d have a hard time staying in business. But we humans tend to purchase those things that...
Marketing Planning to Fit Your Budget
I hear a lot from small business owners who think they can’t afford to hire a marketing expert to help write their marketing plan—and more importantly their marketing budget. Those same small business owners admit that they start out the year with a plan to write their marketing plan,...
Don’t Forget the Important Information in Your Marketing
The other day I got this really great post card in the mail from a store I shop at frequently. I won’t show it to you to protect the innocent, but here’s the gist: The post card was beautiful, a gorgeous design. The store was having a special sale...
Sometimes Less is More in Marketing Content
Okay, I admit it, for some time I have been telling my clients when it comes to content on their websites, blogs, and elsewhere to err on the side of more, more, MORE! And I am right. Especially since the latest change to Google’s search algorithms, as long as...
Constant Contact Certified Partner
Guidance and advice you can trust. As a Certified Constant Contact partner I can help you make sense of your marketing. Not only am I an expert in Constant Contact’s marketing tools, but I have the best practices and knowledge to help you put your ideas into motion through...
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